During my role as a Photo Editor and Art Director at American Apparel, I curated a compelling collection of brand visuals, leading effective marketing campaigns through meticulous image selection and retouching. I successfully managed a diverse array of visual assets, including product photography, lifestyle imagery, and promotional content, ensuring a cohesive and impactful visual representation. Reporting directly to the Creative Director, I played a pivotal role in shaping the brand's visual narrative with a keen eye for detail and a commitment to excellence.